The “why bother?” test
- How much will the end customer pay for it?
- How many will you sell each day/week/month/year?
- How much will it cost to sell and get paid?
- How much will it cost to make/deliver it?
- How much will it cost to run the business?
- How much money and time will you need to invest in design, systems, plant, skills, working capital, etc?
- So that translates into how much of a return on that investment?
- So why bother?
You’d be surprised how many wannabee entrepreneurs haven’t thought about these basic questions before betting the farm.
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June 16th, 2009 at 6:05 pm
Nice post Jim… as they say (somewhere) - “It’s common sense, but common sense is hardly ever common.”